Why we started
First we really were just looking for a friendship book for our children...
We couldn't find one.
So we decided to create it ourselves.
Then something unexpected happened...
The more we worked on that little book just for ourselves.
The more we realized it was never just about a friendship book.
It is about what we wish for our own children.
Our Philosophy...
We believe childhood deserves to be remembered.
Not only through photographs,
but through stories. Friendships. Letters. Adventures.
Little moments that quietly become the memories we treasure most.
We believe families don't need more stuff.
They need more reasons to pause.
To explore. Create. Laugh. Remember.
Together.
Life moves fast.
Childhood moves even faster.
We can't make childhood last longer,
but we really can make the very best of those little years.
Because in the end, all that really matters to us is the time we share. And the love we fill it with.
That's how we live .
And that's the feeling behind everything we create at Catching Flags Club.
Because at first we simply created it for our own children.
Behind Catching Flags Club...
Hi! We are Dani, Martijn, Xaver and little Romy.
We're not authors.
We're not designers.
We're not a big company.
We are a travelling family.
One Austrian.
One Dutchman.
Two little explorers.
One old sailboat.
Hundreds of ideas.
Zero experience building a brand.
And somehow... here we are. We are learning as we go.
Everything you see here started around our own kitchen table on our sailboat.
Making mistakes. Starting over. Celebrating every little milestone. And showing our children
what it means to work on a dream.
To create the kind of childhood we hope our own children will remember one day.
And if it inspires another family along the way...
that's the greatest adventure we could ever ask for.
Thank you for growing with us from the very beginning.